Section R14-1-209. Deceptively similar” -- defined

A proposed corporate name is deemed to be “deceptively similar” to an existing corporate name if:

1.        The difference in the names consists in the use of differ- ent articles of speech.

Example: THE LONG CO. is deemed “deceptively similar” to LONG CO.

Example:    THE    FINISHLINE    COMPANY    is

deemed  “deceptively  similar”  to  A  FINISHLINE CO.

2.        The difference consists in the use of punctuation, spaces and symbols.

Example:  The  following  names  are  “deceptively similar”:

ABC CORP.           AB&C CORP. A B C CORP.     A&BC CORP.

A.B.C. CORP.        AB-C CORP. A*B*C CORP.

Example:  GOOD  TIME  REST  HOME,  INC.  is

“deceptively    similar”    to    GOODTIME    REST HOME, INC.

3.        The difference consists in the presence or absence of let- ters which do not sufficiently alter the names to make them readily distinguishable:

Example:  The  following  names  are  “deceptively similar”:

EXXON                  EXXONN

EXON                     EXXONS

4.        The difference consists in obvious or well-known variant spellings.

Corporation Commission - Corporations and Associations

Example: KAR CLASSICS, INC. is “deceptively similar” to CAR CLASSICS, INC.

Example: SAGUARO CLUB, LTD. is “deceptively similar” to SAHUARO CLUB, LTD.

5.        The difference exists in the use of words with essentially the same meaning.

Example: ANDERSON REALTY CORP. is “decep- tively similar” to ANDERSON REAL ESTATE CORP.

Historical Note

Adopted effective June 21, 1982 (Supp. 82-3).